Renno Riyadi

Orchestrated the redesign and rebuild of group websites and digital platforms across North America, APAC, and EMEA, achieving 6x traffic growth, a 409% increase in impressions, and a 6.34% average engagement rate (2x industry average).

Developed global brand guidelines and scalable design systems, enabling high-performing campaigns that delivered up to 8x industry average CTRs, 10x growth in paid impressions, and 6x growth in organic reach.

Built and led a multidisciplinary team spanning brand, design, performance, and UX, delivering integrated marketing and product initiatives across global regions.

As the inaugural design hire, established and led the entire design function, aligning creative, branding, marketing, product, and development efforts with core business objectives.

Drove end-to-end UX strategy and front-end development, integrating research, design, and build to achieve a 325% increase in active users, 10x new user acquisition, and 18.75% longer session durations.

Spearheaded the launch of Kirana, a unified design system and brand framework, ensuring consistent visual language across digital products, web, branding, and marketing for enhanced consistency and scalability.

Built and led a high-performing cross-functional team across UI/UX, visual, motion, and performance marketing, driving successful execution of brand, campaign, and product initiatives.

Evolved from hands-on creative execution to strategic ownership across campaigns, delivering impactful B2B and B2C marketing for brands within Glanbia's global portfolio.

Partnered with stakeholders and external teams on major corporate rebranding efforts, contributing to the successful launches of award-winning brands (2023 Red Dot Award winner).

Integrated AR, XR, and AI into design workflows, streamlining production, fostering innovation, and increasing engagement by 200% across web and social channels.

Optimized global email marketing campaigns using SAP Emarsys, Mailchimp, and Campaign Monitor, achieving a 300% increase in click-to-open rates and reaching over 100,000 users.

Spearheaded the in-house transition of programmatic and display advertising for Glanbia Nutritionals and Tirlán, resulting in a 50% reduction in turnaround time.

Integrated AR, XR, and AI technologies into design workflows, streamlining production and increasing engagement by 200% across web and social channels.

Contributed hands-on creative execution for impactful B2B and B2C marketing campaigns, supporting brands within Glanbia's global portfolio.

Supported stakeholders and external teams on major corporate rebranding efforts, contributing to the successful launch of key brands.

Assisted in the launch and optimization of global email marketing campaigns, contributing to a 300% increase in click-to-open rates and reaching over 100,000 users.

Contributed to Index, Global Payments' product design system adopted by over 7,000 developers and 180 designers, by auditing 300+ product experiences to promote consistency and scalability.

Led end-to-end UX design and research for Checkout Hero, a global B2B product, optimizing eCommerce payment flows and managing the design process from discovery to delivery.

Collaborated cross-functionally with stakeholders, product managers, and cross-functional teams in an agile environment to align design outcomes with business goals.

Pitched and executed successful social media campaigns and branding initiatives for over 30 clients across construction, healthcare, FMCG, F&B, finance, fashion, and events in Southeast Asia.

Collaborated with cross-functional teams including designers, copywriters, videographers, and account managers to execute digital campaigns and brand initiatives across diverse industries.

Managed digital content creation and distribution across social media platforms, enhancing online presence for local businesses.

Supported local businesses by developing digital marketing materials and promotional content to drive community engagement.

Analyzed digital media performance metrics to optimize content strategy and improve overall campaign effectiveness.

Created diverse graphic design assets for marketing campaigns and brand communications, ensuring visual consistency.

Collaborated with marketing teams to develop compelling visual concepts aligned with campaign objectives and brand guidelines.

Utilized design software to produce high-quality graphics for various applications, enhancing brand visibility.

Developed creative visual solutions for various client projects, adhering to project specifications and deadlines.

Contributed to brainstorming sessions, offering innovative design concepts for new initiatives and campaigns.

Utilized industry-standard design software to produce high-quality graphics for both web and print applications.